This is the First week assignment:
I researched about Headspace and prepared the documentation.
I researched about Headspace and prepared the documentation.
- Identify source of traffic
- Identify key messages and key triggers
- Landing Page teardown
- Find review patterns
- Find Top PPC keywords and top SEO non-brand traffic drivers
- Brand search volume
- Identify the Facebook Ads strategy and Display Ads strategy
- Find out about Content strategy
- Martech stack
- Find app statistics
- Find out App Advertising
- Study the email samples