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Is Service Design One Of The Stranger Things?


service design - 3 stages → front stage (actions happens and audience sees us, customers act on it), backstage (support process, directing light, costumes → without backstage no front stage), behind the scenes (intangible things - timing, budget, policy)

service design (focus on end-to-end, holistic) vs experience designer (part of end-to-end. Eg work on ticketing system)

Combination of experience build a service

1 service designer for every 4 experience designer

secret power of SD - strategy & storytelling, design thinking session (collaborative - design to drive 2 things- outcome and output, supposed to be fast, can be a facilitator. A good session has clear goals, known goals. The flow is imp. Raw data → follow up), ecosystem map (front-end and back-end), service blueprint (how a service works on front-end back-ens and behndin all scene)

5 dimensions of design → symbol, experience, service

Service designer → products can merge simplify

From product designer to service designer → think of those skills, what value you want to bring in organisation, holistic view

service design and strategic design → similar. Designing without stragety is not design. You need to be result-oriented.

SD seems to be similar to PM. PMs focus on Product stragey. Service connecting all the different PMs to do an end to end expericen flow