Form abandonment: How to avoid it and increase your conversion rates
https://www.fullstory.com/blog/form-abandonment/
This article does a walkthrough on cause of form abandonment ranging from form asking unnecessary information, form being too long, users not trusting the site yet with their data, users not seeing the value yet in order to provide information.
It also talks about how to incorporate analytics to see where the abandonment is happening and ways to mitigate the issue