Here is how
@swiggy_in a food delivery startup in India is delighting its users. 

Delight needs to be felt to be understood, it is tricky to express objectively. They are these small pleasurable moments in our product journey that add great value in building an impactful user experience.

Here are some techniques used by Swiggy to Delight their users.

1. Tailored Experience

A critical component to creating an excellent user experience inside your app is personalized content. On Swiggy's Home screen you can see personalized content which is based on the restaurants you viewed and previously ordered from.

2. Brand Personality

Showing personality in your app or site can be a very powerful way for your audience to identify and empathize with you. Swiggy sneaked a lot of easter eggs in their app adding humor and fun to the experience. These small and fun delightful surprises through the user journey make using Swiggy more delightful.

3. Animation

Animation in design can only enhance user experience if it’s incorporated at the right time as well as in the right place. Swiggy uses animation as an opportunity to make the interfaces feel more alive, expressive, and easy to use.

https://dribbble.com/shots/11046742-Delivery-Executive-Tip