Role: Strategist, Talent Relations & Producer
Lead the creative and strategic partnership between Collective Arts Brewing and EQ Distro Artists Campaign "Audio/Visual" to give artists a chance to amplify their music and reach new fans.
Select Artists: Asoh Black!, Tangina Stone, Stockz and Sunny Picasso
These artists had the chance to design their own beer can with a call to action to their music. The beer was distributed in music venues and retails in the US, CA, and Japan. In addition, we launched a playlist and created docu-style content to highlight the artist.
Collective Art's Audio/Visual Lager embodies our love for music and our passion to push the boundaries for emerging talent. When they set out to make an easy-drinking lager, they wanted to use it as an opportunity for the community to discover new music. This collaborative series celebrates the intersection of art, music, and beer, featuring a record label, four artists, and one visual artist.
Lead the creative and strategic partnership between Collective Arts Brewing and EQ Distro Artists Campaign "Audio/Visual" to give artists a chance to amplify their music and reach new fans.
Select Artists: Asoh Black!, Tangina Stone, Stockz and Sunny Picasso
These artists had the chance to design their own beer can with a call to action to their music. The beer was distributed in music venues and retails in the US, CA, and Japan. In addition, we launched a playlist and created docu-style content to highlight the artist.
Collective Art's Audio/Visual Lager embodies our love for music and our passion to push the boundaries for emerging talent. When they set out to make an easy-drinking lager, they wanted to use it as an opportunity for the community to discover new music. This collaborative series celebrates the intersection of art, music, and beer, featuring a record label, four artists, and one visual artist.
https://www.youtube.com/watch?v=yGhlHhPnUjc
Read More: Link Here
I also co-produced and directed the artist docu-style videos.
Read More: Link Here
I also co-produced and directed the artist docu-style videos.