Startups test hypotheses in order to find the magic moment when their product “enters the market” (a product-market fit occurs) - after which they can stop experimenting and start investing in growth.
However, the problem is that most startups are looking for a market for their product.
Do you agree that the better way is to look for a product for the chosen market?
It seems to me that the success of a startup depends not on the genius of the product, but on the size and growth rate of the market.
PS: From the notes of the SEO-Expert OU Startup Studio owner and Shegby.com Startup Founder.
#market #product #productmarketfit